Best Podcast Hosting For Agencies

Agencies are increasingly offering podcast production as part of their client services. Podcasts have always been an effective way to build brand awareness, tell compelling stories and build deep connections with loyal audiences. This is why creative studios, marketing agencies, production companies and consultants are now offering more podcast production services than ever.

Choosing the right hosting platform is one of the first decisions an agency needs to make when launching a podcast for a client. Agency teams need a podcast hosting platform like Transistor, that supports unlimited client shows in one paid account, whilst also allowing their clients access to just their own shows.

Transistor.fm is a professional podcast hosting and analytics platform that has supported agencies, independent creators and media brands since 2018. With Transistor agencies can launch, manage and grow unlimited podcasts from a single account. There is no software to install and no technical setup required.

How Agencies Work With Transistor.

Agencies typically use Transistor in one of two ways. Each option supports different workflows and business models.

The Agency is the Account Owner

Some agencies pay for a single Transistor account and host all of their client podcasts inside it. This allows the agency to take on the responsibility for podcast hosting costs and they can easily start new shows in their own paid account. The agency maintains control over billing, publishing, organization and client access. Clients can be given access to just their own podcasts without seeing any other shows.

The Client is the Account Owner

Some agencies prefer to let their clients pay for own their own podcast hosting accounts. As an agency if you plan on recommending Transistor, you should become a Transistor affiliate. As an affiliate, you'll earn a recurring 25% commission for each client that you refer using your unique affiliate link. Your client can still invite you to manage their shows and you'll see all of the client shows you have been invited to, in your Transistor dashboard.

How Agencies Use Transistor.

Agencies are using Transistor for both public and private client projects. Some agencies combine podcasting into their overall marketing strategies. Others offer a standalone podcast production service.

Here are some of the most common ways agencies use Transistor:

• Public branded storytelling podcasts for clients

• Private internal communication for organisations

• Audio content for members-only communities

• Internal executive thought leadership series

• Short run and seasonal podcasts for timely projects

• Advertising and cross promotion of clients shows

• Multilingual content for global brands

• Storing evergreen audio content for personal brands

• Repurposing existing audio for content marketing

• Client access to podcast performance and analytics
  

Transistor Features That Agencies Love.

Producing podcasts for multiple clients can be complicated. Agencies often deal with complex client briefs, project launches, content approval processes and performance and reporting deadlines. Transistor includes features that help to simplify the entire process.

Host Unlimited Podcasts in One Account

All Transistor plans allows for unlimited podcasts and episodes. Our pricing structure is ideal for agencies that serve multiple clients. You can launch new shows quickly at no extra cost. Your agency can create both public and private podcasts without upgrading your subscription.

Unlimited Team Members

Agencies rely on collaboration and Transistor offers unlimited Team Members on all plans. You can invite editors, producers, marketers and key stakeholders to the shows you host on Transistor. Each person receives their own login and they can only see the podcasts assigned to them. Perfect for managing that agency and client relationship.

Easy Distribution to All Major Platforms

Transistor provides podcast distribution to Spotify, Apple Podcasts, Amazon Music, YouTube and all of the major podcast directories. This helps agencies to reassure their clients that their content can be distributed widely and automatically.

Private Podcasts

If your clients are looking for new ways to engage employees or improve internal communications, then private podcasts should be added to your podcast production services. In addition to hosting public facing content, your Transistor account can also host Unlisted and Private Podcasts too. Transistor's private podcasts can be used for employee training, leadership updates, stakeholder engagement and members only content. Clients can invite their selected listeners by email and still let them listen in their preferred podcast listening app.

Detailed Analytics

We know that agencies are under pressure to regularly report on performance to their clients. Transistor includes a full analytics suite that helps agencies show the growth and ROI of their clients' shows. You can view which podcast apps downloads are coming from, geographic data, device types and growth trends. Reports can be exported in CSV format for presentations and client updates. You can also invite clients to view the charts and graphs in their own Transistor dashboard, using our Analytics Only access permissions.

Transfer Ownership

Transistor offers easy transfer of podcasts between owners. So if your client hosts under your agency account and they can still decide to move to their own Transistor account in future. Transferring ownership of a podcast and all historical analytics takes just a couple of minutes. Similarly if a client chooses to move away to another agency or hosting platform, Transistor makes it simple to redirect shows away, without losing subscribers. We offer a true end-to-end service and help you to create a lasting impression of professionalism.

Podcast Transcription

Transistor offers an optional AI transcription tool that generates text transcripts in several formats. If your client has audio in multiple languages our transcription tool can also transcribe in the same language too. Transcripts are fantastic for improving accessibility of content and can support SEO and content repurposing. The transcription cost is very affordable at $1 per audio hour.

Shareable Episode Drafts

Client approvals can slow down production. Every draft and scheduled episode includes a shareable preview link. This makes it easy for external clients to review episodes before they are published into the RSS feed.

Web Based Software

Transistor works entirely in the browser. There are no downloads, updates or licenses to keep track of. No need to spend hours setting up access for new clients. Web based software is ideal for agencies with remote teams and global clients. Transistor is accessible in any web browser, both on mobile and desktop.

Flexible Billing

Transistor's pricing plans are available with monthly or annual billing. There are no contracts and you can change plans at any time. You can start on the most affordable plan and only need to upgrade as your client shows grow in popularity.

Customer Support

Agencies are often expected to be the expert in every area of media production, yet with podcasting there is a steep learning curve. Our support will educate you on podcasting best practices and field questions from your clients and team members. Transistor’s customer support team is around to help you setup your account and to give the best onboarding experience to your clients. We are available through live chat and email across a wide range of time-zones.

Agencies on Transistor.

Here are a few agencies that use Transistor:

Lower Street
Voxtopica
Brand Viva Media
Rainbow Creative

Support For Agencies

We know purchasing decisions take time, if you have any further questions about getting started with podcasting or about our features, reach out to us on our Live Chat. The team are ready to help you.

Team Meeting Photos by Cherrydeck on Unsplash